How did you get started designing?
I left my small town in Newfoundland to study fashion design in Montreal. Shortly after graduation, I was hired as an assistant designer for a local menswear line .
After a few years of menswear I moved on to design for a couple of different women?s collections in Montreal, before taking over as Creative Director of Covet in 2009.
How would you describe the Covet girl?
Very feminine. Covet styles and fabrics are soft and flowy. Color palette is often muted natural tones.
What?s one thing every girl needs in her closet for summer?
Dresses! Knee length, midi, or maxi. Dresses every day!
Do you have a favorite trend you're shopping this season?
I'm still addicted to dresses, but this season, I'm experimenting a lot more with longer lengths... just below the knee to ¾ length. It's refreshing, after a couple of years of "shorter is better!"
You're based in Canada, what is Canadian fashion like? How is it different from other places you've visited?
In Montreal there is an amazing art and music scene. So many people on the street have great individual style. People are not afraid to mix vintage and new. In the winter it's very cold... you have to be very clever to maintain your style, while staying warm and dry.
It's hard to say exactly how Canadian differs from other countries, in terms of style. In general I wouldn't consider Canada to be a trendsetting nation as whole, like Japan or France or, my personal favorite, Sweden!
You work a lot with sustainable and organic fabrics, how does this shape your design process?
Thankfully sustainable and organic fibres are becoming more readily available each season. A lot of the fabrics used in the collection are extremely soft. The fabrics themselves set the general tone for the collection from one season to the next.
What influences your own personal style?
The same things that inspire my work often influence my personal style. I travel a lot and love seeing how others are dressed.
Where/ what is your ultimate dream summer vacation? And what will you pack?
I don't know if I would call this my dream vacation, but recently I've become consumed by the idea of travelling to the land of the midnight sun! Could be northern Canada or Iceland, I haven't really worked out the details, I just cant think of anything better than constant light!
I think I would just wander around in long jersey dresses and chunky cardigans from the fall collection!
What is your favorite summer cocktail?
Just one?!!! OK. Mojito!
What's on your summer playlist?
I can?t stop listening to Not Fade Away by Florence + The Machine from Rave On Buddy Holly (I'm actually really enjoying the whole album!)