The Aussie brand Maurie & Eve started from a simple hand-me-down Singer sewing machine, passed down from grandmother to granddaughter and founder, Kelly Davies. Ever since she stepped on that pedal, Kelly began customizing singlets (that's "shirts" to Americans) for her friends, which then turned into a print-tastic collection of flirty dresses, shorts, and tops.
We had a chat with Kelly about her brand and what inspires her to design.
Youthful, Vibrant, Inspired
2. What was your inspiration for the latest collection?
AW was inspired by strong, confident women all over the world.
3. How would you describe Australian style?
Relaxed to the core!
4. Favorite fall trends?
Printed Pants, Oversized knits, Bomber Jackets
5. What can we look forward to in the next season?
SS is defined by our prints, they're really vibrant, bold and strong. It's the first time we've used digital prints in the collection. It's sport luxe with a feminine twist.